| Acknowledgments | 6 |
| Introduction | 7 |
| 1. The Sample with the Built-in Bias | 11 |
| 2. The Well-Chosen Average | 27 |
| 3. The Little Figures That Are Not There | 37 |
| 4. Much Ado about Practically Nothing | 53 |
| 5. The Gee-Whiz Graph | 60 |
| 6. The One-Dimensional Picture | 66 |
| 7. The Semiattached Figure | 74 |
| 8. Post Hoc Rides Again | 87 |
| 9. How to Statisticulate | 100 |
| 10. How to Talk Back to a Statistic | 122 |